Indian Civil Service Exam 2013
Syllabus of Optional Paper (Main) :- Management
The candidate should make
a study of the concept and development of management as science and
art drawing
upon the contributions of leading thinkers of management
and apply the concepts to the real life of government
and business
decision making keeping in view the changes in the strategic and
operative environment.
PAPER – I
1. Managerial Function
and Process:
Concept and Foundations
of Management, Evolution of Management Thoughts; Managerial Functions
–
Planning, Organizing, Controlling; Decision making; Role of
Manager, Managerial skills; Entrepreneurship;
Management of
innovation; Managing in a global environment, Flexible Systems
Management; Social
responsibility and managerial ethics; Process and
customer orientation; Managerial processes on direct and
indirect
value chain.
2. Organisational
Behaviour and Design:
Conceptual model of
organization behaviour; The individual processes – personality,
values and attitude,
perception, motivation, learning and
reinforcement, work stress and stress management; The dynamics of
organization behaviour – power and politics, conflict and
negotia-tion, leadership process and styles,
communication; The
Organizational Processes - decision making, job design; Classical,
Neoclassical and
Contingency approaches to organizational design;
Organizational theory and design – organizational culture,
managing
cultural diversity, learning organization; organizational change and
development; Knowledge Based
Enterprise – systems and processes;
Networked and virtual organizations.
3. Human Resource
Management:
HR challenges; HRM
functions; The future challenges of HRM; Strategic Management of
human resources;
Human resource planning; Job analysis; Job
evaluation; Recruitment and selection; Training and development;
Promotion and transfer; Performance management; Compensation
management and benefits; Employee morale
and productivity;
Management of organizational climate and Industrial relations; Human
resources accounting
and audit; Human resource information system;
International human resource management.
4. Accounting for
Managers:
Financial accounting –
concept, importance and scope, generally accepted accounting
principles, preparation of
financial tatements with special
reference to analysis of a balance sheet and measurement of business
income,
inventory valuation and depreciation, financial statement
analysis, fund flow analysis, the statement of cash
flows;
Management accounting – concept, need, importance and scope; Cost
accounting – records and
processes, cost ledger and control
accounts, reconciliation and integration between financial and cost
accounts;
Overhead cost and control, Job and process costing, Budget
and budgetary control, Performance budgeting,
Zero-base budgeting,
relevant costing and costing for decision-making, standard costing
and variance analysis,
marginal costing and absorption costing.
5. Financial
Management:
Goals of finance
function; Concepts of value and return; Valuation of bonds and
shares; Management of
working capital: Estimation and financing;
Management of cash, receivables, inventory and current liabilities;
Cost of capital; Capital budgeting; Financial and operating leverage;
Design of capital structure: theories and
practices; Shareholder
value creation: dividend policy, corporate financial policy and
strategy, management of
corporate distress and restructuring
strategy; Capital and money markets: institutions and instruments;
Leasing,
hire purchase and venture capital; Regulation of capital
market; Risk and return: portfolio theory; CAPM;
APT; Financial
derivatives: option, futures, swap; Recent reforms in financial
sector.
6. Marketing
Management:
Concept, evolution and
scope; Marketing strategy formulation and components of marketing
plan; Segmenting
and targeting the market; Positioning and
differentiating the market offering; Analyzing competition;
Analyzing consumer markets; Industrial buyer behaviour; Market
research; Product strategy; Pricing strategies;
Designing and
managing Marketing channels; Integrated marketing communications;
Building customer
satisfaction, Value and retention; Services and
non-profit marketing; Ethics in marketing; Consumer
protection;
Internet marketing; Retail management; Customer relationship
management; Concept of holistic
marketing.
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PAPER – II
1. Quantitative
Techniques in Decision Making:
Descriptive statistics –
tabular, graphical and numerical methods, introduction to
probability, discrete and
continuous probability distributions,
inferential statistics-sampling distributions, central limit
theorem,
hypothesis testing for differences between means and
proportions, inference about population variances, Chi-
square and
ANOVA, simple correlation and regression, time series and
forecasting, decision theory, index
numbers; Linear programming –
problem formulation, simplex method and graphical solution,
sensitivity
analysis.
2. Production and
Operations Management:
Fundamentals of
operations management; Organizing for production; Aggregate
production planning, capacity
planning, plant design: process
planning, plant size and scale of operations, Management of
facilities; Line
balancing; Equipment replacement and maintenance;
Production control; Supply chain management – vendor
evaluation
and audit; Quality management; Statistical process control, Six
Sigma; Flexibility and agility in
manufacturing systems; World class
manufacturing; Project management concepts, R&D management,
Management of service operations; Role and importance of materials
management, value analysis, make or
buy decision; Inventory control,
MRP; Waste management.
3. Management
Information System:
Conceptual foundations of
information systems; Information theory; Information resource
management; Types
of information systems; Systems development –
Overview of systems and design; System development
management
life-cycle, Designing for online and distributed environments;
Implementation and control of
project; Trends in information
technology; Managing data resources - Organising data; DSS and
RDBMS;
Enterprise Resource Planning (ERP), Expert systems,
e-Business architecture, e-Governance; Information
systems planning,
Flexibility in information systems; User involvement; Evaluation of
information systems.
4. Government Business
Interface:
State participation in
business, Interaction between Government, Business and different
Chambers of
Commerce and Industry in India; Government’s policy
with regard to Small Scale Industries; Government
clearances for
establishing a new enterprise; Public Distribution System; Government
control over price and
distribution; Consumer Protection Act (CPA)
and The Role of voluntary organizations in protecting
consumers’
rights; New Industrial Policy of the Government: liberalization,
deregulation and privatisation;
Indian planning system; Government
policy concerning development of Backward areas/regions; The
Responsibilities of the business as well as the Government to protect
the environment; Corporate Governance;
Cyber Laws.
5. Strategic
Management:
Business policy as a
field of study; Nature and scope of strategic management, Strategic
intent, vision,
objectives and policies; Process of strategic
planning and implementation; Environmental analysis and internal
analysis; SWOT analysis; Tools and techniques for strategic analysis
– Impact matrix: The experience curve,
BCG matrix, GEC mode,
Industry analysis, Concept of value chain; Strategic profile of a
firm; Framework for
analysing competition; Competitive advantage of
a firm; Generic competitive strategies; Growth strategies
–
expansion, integration and diversification; Concept of core
competence, Strategic flexibility; Reinventing
strategy; Strategy
and structure; Chief Executive and Board; Turnaround management;
Management of
strategic change; Strategic alliances, Mergers and
Acquisitions; Strategy and corporate evolution in the Indian
context.
6. International
Business:
International Business
Environment: Changing composition of trade in goods and services;
India’s Foreign
Trade: Policy and trends; Financing of
International trade; Regional Economic Cooperation; FTAs;
Internationalisation of service firms; International production;
Operation Management in International
companies; International
Taxation; Global competitiveness and technological developments;
Global e-
Business; Designing global organisational structure and
control; Multicultural management; Global business
strategy; Global
marketing strategies; Export Management; Export- Import procedures;
Joint Ventures; Foreign
Investment: Foreign direct investment and
foreign portfolio investment; Cross-border Mergers and
Acquisitions;
Foreign Exchange Risk Exposure Management; World Financial Markets
and International
Banking; External Debt Management; Country Risk
Analysis.